According to Buy Bulk SMS Service Statistics

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From Russell Reynolds Associates, which follows the appointments of CMOs of large companies year after year, in the first half of 2020 new chief marketing officers were incorporated into companies and they did so above what happened in 2019. The changes were more than those recorded in the same period of 2019, but also more than those made in the second Buy Bulk SMS Service of that year, when, as those responsible for the study at Forbes explain, the economy was in a moment of flowering. The first half of the year brought, in marketing, two realities. The first was that no one really knew very well what they were doing or what they should do, because the Buy Bulk SMS Service crisis was positioning companies in a situation they had never experienced before and for which there was no action manual.

The second was that many companies became more austere and cut marketing budgets. And, despite all this, the changes in the senior positions were remarkable. In percentage, they were 15% more than in the previous year. Thus, for example, Walmart, Kimberly-Clark or Diageo changed CMOs. What these signings have in common Why have Buy Bulk SMS Service companies made those changes at that time? The Buy Bulk SMS Service study does not give a clear answer to this question, although it has detected certain tendencies in hiring. In general, new CMOs continue to come from outside. During Buy Bulk SMS Service first half of the year, only 25% of these appointments were for internal promotion. 75% of the remaining signings came via external recruitment . More women have also been hired for these positions. Compared to last year, there has been a growth of 5 percentage points in the hiring of women as new CMOs.

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